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I’m beginning to get a tad bit frustrated with marketing. I’m doing everything I can really think of to advertise my business. I’m paying for premium advertising on Google. I’ve sent out direct targeted mail advertising to people who REALLY need my services.

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Even just now I paid for an ad spot in our local “Pennysaver” publication. At least I only have one competitor there, and I am not at all worried about them, because they suck.

I’ve been running ads daily on Craigslist. I’ve placed fliers around the local college. I’m currently printing out a bunch of 4×6 ads to distribute around town myself.

At least the 4×6 cards seem to cut down on my printing costs more than the direct mailings do. But what is going wrong? Is it the economy? I’ve had literally one phone call regarding my services, and I was so excited I quoted a ridiculously low price. He sounded interested and told me he would call back. Of course, he didn’t. Here’s some more of the ads I have placed.

The 4×6 I am currently printing:

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Not bad for a basic color ad if I say so. Hell, it’s even a coupon! Then there’s the fliers from school which has been doubling as my craigslist ad:

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Do you have any idea what it costs to print ads like this? Certainly cheaper than paying a printing company to do it for you, but man, I am going through enough ink cartridges to make a decent income off of being paid to recycle the used cartridges.

I’m even advertising the service of being able to install/reinstall Windows/Linux on netbooks without cd or dvd drives in them. That’s a bitch to do and I know a lot of people need it.

So why am I not seeing results? What else do I need? I damn tv commercial? Or is the economy just that bad right now? One thing is for sure. There’s no jobs here, and I need to make money.